Product Owner

The Role:
The Product Manager will play a critical role in shaping the digital shopping experience across our eCommerce platforms. Reporting to the Director of Product Management, you will own the end-to-end product lifecycle and help shape our digital roadmap to drive innovation, engagement, and growth.
As a cross-functional leader, you will collaborate closely with engineering, UX, digital marketing, site
merchandising, and other stakeholders to deliver innovative and high-impact products. You’ll be the voice of the customer, using data and empathy to champion seamless, personalized, and delightful digital journeys as we continue to elevate its digital presence in the cannabis space.

You Will Be Successful in this Role if:

• You are a well-rounded product manager who is customer-centric, data-fluent, and passionate about being a VOC advocate
• You focus relentlessly on customer needs and can work successfully with data, UX design, and
  development teams to launch new value-added features
• You have exceptional communication skills and are able to articulate customer value and business
  goals with a deep understanding of consumer behavior, tech, and the eCommerce retail business
• You are experienced in establishing strong business relationships across key stakeholders and
  collaborate effectively with engineering, UX and cross-functional partners
• You thrive in a fast-paced, matrixed environment where we are reimagining how customers discover and shop for cannabis
  
  What You’ll Do:
• Maintain and execute a holistic digital product roadmap and prioritize features and enhancements
  based on business impact, customer data and feedback, and resource availability
• Own the end-to-end product lifecycle, from ideation and concept development to launch and post-
  launch optimization, working with cross-functional teams throughout the process
• Break down complex, nebulous concepts into clear, actionable Epics and User Stories with detailed
  acceptance criteria outlining key customer use cases and technical/business dependencies
• Collaborate closely with cross-functional teams, including marketing, merchandising, and
  engineering, to ensure the successful launch and ongoing maintenance of e-commerce products
• Continuous monitoring of product feature performance. Identify metrics/key performance measures
  and use data to drive decisions that enhance the customer & user experience
• Demonstrate technical proficiency in the team’s functional area. Have the natural curiosity to ask inquisitive questions and uncover additional use cases and dependencies
• Stay up-to-date on the e-commerce industry trends, technologies, and best practices, and use this
  knowledge to inform product strategy and development

What You’ll Bring to the Table:

• BA/BS undergraduate degree required with experience in eCommerce retail or consumer facing
  industries. Cannabis industry experience a plus
• 5-7+ years of product management experience creating strategic product roadmaps and working
  with cross-functional teams in a dynamic, fast-paced startup-like environment
• Experience managing products through the full life cycle: ideation, development, experimentation,
  launch and continuous optimization post-launch
• Ability to identify metrics/key performance measures and use data to drive decisions that enhance
  the customer & user experience
• Demonstrated experience driving revenue growth and improving customer experience for
  e-commerce consumer products
• Excellent communication skills, both verbal and written, drives for simplicity and clarity, able to
  confidently present and influence executive management and stakeholders
• Experience with ecommerce platforms and tools (e.g., Salesforce Commerce, Shopify, Figma,
  Contentful, Mixpanel, Tableau, etc.)
• Experience working with Agile and Scrum methodologies and Jira/Confluence